The Fragrance Foundation Awards (FiFi Awards) 2023

By: Vikram Last updated: July 14, 2024

The FiFi Awards (Fragrance Foundation Awards) is an annual awards ceremony that recognizes excellence in the fragrance industry. They are considered to be the most prestigious awards in the fragrance industry and are often referred to as the “Oscars” of the fragrance world.

The awards are presented by The Fragrance Foundation, a non-profit organization founded in 1949 to promote the fragrance industry and its products. The foundation is based in New York City, but the FiFi Awards are recognized and respected throughout the global fragrance industry.

There are several categories for the FiFi Awards, including best fragrance of the year, best packaging, and best advertising campaign. The winners are chosen by a panel of experts in the fragrance industry, including perfumers, retailers, and journalists.
The FiFi Awards are a highly coveted honor in the fragrance industry, and winning an award can have a significant impact on a fragrance’s success. The ceremony is attended by many of the biggest names in the fragrance industry, celebrities, and other influential figures.

The finalist will be announced on April 4, 2023, at the TFF Luncheon.

This year’s categories include in FiFi Awards

1. The Fragrance of the Year – Women’s Luxury
2. The Fragrance of the Year – Women’s Prestige
3. The Fragrance of the Year – Men’s Luxury
4. The Fragrance of the Year – Men’s Prestige
5. The Fragrance of the Year – Universal Luxury
6. The Fragrance of the Year – Universal Prestige
7. The Fragrance of the Year – Popular
8. Fragrance Hall of Fame
9. Innovative Fragrance Product of the Year
10. Packaging of the Year – Prestige/Popular
11. Perfume Extraordinaire of the Year
12. Indie Fragrance of the Year
13. Media Campaign of the Year – Women’s
14. Media Campaign of the Year – Men’s & Universal
15. Fragrance Editorial of the Year – Print/Digital

Consumer Choice Voting:

1. Consumer Choice – Women’s Prestige
2. Consumer Choice – Women’s Popular
3. Consumer Choice – Men’s & Universal
4. Consumer Choice – Candle & Home Collection of the Year